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Sports media

Course Description: This course covers knowledge related to sports media through five main areas. These include core concepts of sports media, encompassing its definition, objectives, types, importance, elements, and function. It then moves on to study media theories in sports to clarify how various effects occur in the sports field. The course will also examine the types and conditions of media influence in sports. Following this, it delves into sports journalism in its various forms (print and online), different journalistic writing styles, and methods for writing and formulating sports news. Finally, the content addresses the diverse areas of influence for sports media, including social upbringing, partisanship and violence, sports decision-making, and the ethical determinants of sports media. .
Credits: 2
Objectives of the course :

The student acquires the main knowledge and information related to the field of sports media and uses the scientific method in dealing with issues related to this field within sports institutions, and masters an appropriate range of professional skills in the field of sports media. .

Course outputs :

Knowledge and understanding:

  • Discusses the main concepts in sports media.
  • Sports media clearly defines the objectives it seeks to achieve.
  • Explains the most important theories of media influence in the sports field.
  • It enumerates the types and conditions of media influence in the sports sector.
  • It reviews the types and means of sports media, and the technical and editorial formats in sports journalism.

Skills:

  • Analyzes sports themes and imagery according to their significance.
  • Sports media methods and activities are employed in a sports organization in accordance with the nature of the target audience.
  • Modern technological applications are used in communication and information analysis to write sports news according to its different types and ways of formulation.

Values, autonomy and responsibility:

  • Demonstrates integrity, values, and professional ethics when dealing with sports media issues.
  • Practices the professional tasks of sports media in sports institutions effectively and independently.
  • Collaborates effectively within projects or research or professional groups, and leads and takes responsibility while working.
Additional information:
  • Last updated: 2026-05-07

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