An Overview
The General Administration of Communication and Media at Qassim University is responsible for designing and implementing the university's media policies and managing its institutional presence in various media platforms. The department works to produce and develop media content in all its forms: This reflects the university's identity, aligns with its mission, and promotes the realization of its strategic objectives. The department also plays a pivotal role in highlighting the university's academic, research and community activities, and enhancing its communication with its internal and external audiences. It is keen to build effective professional relationships with local and national media outlets and provide them with news, information and reports that contribute to conveying a clear and integrated image of the university and its achievements.
An Overview
Excellence in university media locally and regionally, and strengthening bridges of communication with various groups and media outlets.
Mission
Providing media content that highlights the university's developmental role and its academic, research and community mission, and enhances its reputation and status locally and internationally.
Objectives
- Promote a positive mental image of Qassim University to internal and external audiences.
- Highlighting the university's academic, research and community achievements through media coverage.
- Ensuring an effective media presence for the university across media and digital platforms.
- Developing media content to keep pace with the latest trends and technologies in the fields of media and communication.
- Build strategic relationships with local and national media.
- Raising the efficiency of internal communication between the university units and their employees.
- Qualifying media cadres within the university and providing them with professional and technical support.
- Unifying the university's media discourse according to an integrated institutional vision and identity.